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Higround and Minecraft Join Forces to Showcase Gaming as an Art Form

· 등록일 May. 23, 2024 13:55

· 업데이트일 2024-05-24 00:01:12

LOS ANGELES--(Business Wire / Korea Newswire)--Higround, a leading provider of premium gaming peripherals collaborates with Minecraft, the beloved sandbox game, to unveil an exclusive collection celebrating gaming as an art form. The collaboration brings to life the art and creativity of Minecraft players, inviting gamers to explore and express themselves through a range of meticulously crafted peripherals.

The Higround x Minecraft collection features two Summit 2.0 65 keyboards. (Photo: Business Wire) The Higround x Minecraft collaboration is a testament to the use of gaming as a creative medium and art form. The collection features a lineup of Basecamp 65, Summit 65, and Performance 65 keyboards, alongside matching mousepads and other accessories. Each product showcases iconic artwork from the blocky worlds of Minecraft, capturing the essence of its diverse landscapes, characters, and creatures.

From lush forests to deep mines, this collection invites gamers to bring to life the artistry they create within their individual worlds.

“Most of society views video games as a juvenile pastime. Yet, we believe video games, especially ones like Minecraft, are an art form,” says Creative Director and co-Founder of Higround, Rustin Sotoodeh. “Minecraft’s gameplay spawned a generation of creatives who, for the first time, were able to architect houses or design clothes at an early age. Our collaboration with Minecraft shows the world that side of games—the creative side.”

The Higround x Minecraft collection will be available for purchase on May 29 at 12 PM PT, providing gamers with the opportunity to bring the iconic artwork of Minecraft into their gaming spaces. For more information and updates on the release, visit Higround.co.

ABOUT HIGROUND

Higround is a lifestyle and computer peripheral brand that seeks to embody elevated gaming culture. Founded by Rustin Sotoodeh and Kha Lu, Higround creates high-quality peripherals with unique designs that fuse fashion, gaming, and technology. Each capsule features a distinctive array of items known to sell out rapidly. The brand has garnered acclaim for collaborations with renowned brands such as Naruto, SEGA, and Brain Dead. In 2021, the brand was acquired by esports powerhouse 100 Thieves.

ABOUT MINECRAFT

Minecraft is the best-selling video game of all time with millions of players in every country and territory around the world including Antarctica and the Vatican City. At its core, Minecraft is a game about placing blocks and going on adventures. The Minecraft franchise continues to reach new players through ongoing game updates, games like Minecraft Education, Minecraft Legends, and Minecraft Dungeons, a diverse line of consumer products, a growing library of in-game Marketplace content, books and an upcoming major motion picture.

View source version on businesswire.com: https://www.businesswire.com/news/home/20240522106753/en/

Website: https://higround.co/ View Korean version of this release Contact Higround
Kelly Kim
[email protected]
This news is a press release provided by Higround. Korea Newswire follows these editorial guidelines. Higround News ReleasesSubscribeRSS 하이그라운드, 마인크래프트와 협력해 예술적 게이밍 컬렉션 선보여 프리미엄 게임 주변기기의 선두 공급업체인 하이그라운드(Higround)가 사랑받는 샌드박스 게임인 마인크래프트(Minecraft)와 협력하여 게임을 예술적으로 기념하는 독점 컬렉션을 공개한다. 이번 콜라보레이션은 마인크래프트 플레이어들의 예술과 창의성을 생생하게 구현하여 게이머가 세심하게 제작된 다양... 5월 23일 13:55 Higround and The Pokémon Company International Invite Fans to Explore Fan-Favorite Pokémon in New Collection In a new and special collaboration, Higround, a powerhouse within the lifestyle and gaming spheres, is teaming up with The Pokémon Company International to create an exciting collection that seamlessly blends the worlds of competitive gaming, and the beloved Pokémon franchise. This uniq... 2023년 12월 6일 09:50 ... More  More News Technology Game Computer Peripherals New Product Overseas Higround All News Releases 
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