간편하게 보는 뉴스는 유니콘뉴스
Brightcove Appoints New CMO and CRO, Creates COO Position

· 등록일 Dec. 20, 2023 11:15

· 업데이트일 2023-12-20 11:35:23

BOSTON--(Business Wire / Korea Newswire)--Brightcove (NASDAQ: BCOV), the world’s most trusted streaming technology company, today announced two additions and a newly formed role to its executive leadership team. Kathy Klingler has been appointed Chief Marketing Officer (CMO), and Jim Norton as Chief Revenue Officer (CRO), effective January 8, 2024. Additionally, Brightcove’s current Chief Strategy and Corporate Development Officer, David Beck, is taking on an expanded role as Chief Operating Officer (COO).

“With the addition of Kathy and Jim and the evolution of David’s role, our world-class executive leadership team is poised to continue to deliver for our global customer base and drive innovation across our business,” said Brightcove CEO Marc DeBevoise. “Each of them brings an invaluable skill set from across the media, enterprise, and SaaS industries that will play a key role in our continued growth and further establish Brightcove as the world's most trusted streaming technology company.”

As CMO, Klingler will be responsible for developing and executing a global marketing strategy that leverages data, insights, creativity, and connectivity to drive growth, boost brand awareness, increase customer acquisition, and expand customer loyalty. She brings a record of global success to Brightcove, having previously held senior marketing leadership roles at large enterprise organizations in varying sectors, including Blue Cross Blue Shield of MA, Santander Bank, KPMG, Fidelity Investments, John Hancock, Kaplan Higher Education, and cybersecurity software company Rapid7. She will report directly to Brightcove CEO Marc DeBevoise.

“I am thrilled to join Brightcove to continue its unparalleled leadership in the streaming technology space,” said Klingler. “Throughout my career, I’ve prioritized crafting compelling strategies that connect with people and drive tangible results. I look forward to advancing that work with my new colleagues as we chart our company’s promising future.”

As the CRO, Norton will be responsible for Brightcove’s revenue organization, including managing global sales and customer success and driving and executing the company’s go-to-market strategy. Norton brings over 20 years of sales leadership experience in media, advertising, SaaS, and marketing technology at leading companies such as Condé Nast, AOL/Verizon, Google, Tribune Broadcasting, and Flowcode. He will report directly to DeBevoise.

“Throughout my career, I’ve had the opportunity to work across various verticals and sectors on a global scale. Brightcove represents the perfect intersection of all that I have been working towards, and I can't think of a better fit,” said Norton. “I’m enthusiastic about joining this exceptional leadership team and leveraging our heritage as the world’s most trusted streaming company as we grow global sales and revenue generation.”

David Beck has served as Chief Strategy and Corporate Development Officer and interim CMO. In addition to his current role, he has assumed new and expanded responsibilities as COO. As the Chief Operating Officer, Beck’s responsibilities include corporate development and strategy, technology and channel partnerships, data engineering, strategy and analytics, revenue and marketing operations, and ad monetization. He will be focused on advancing the execution of Brightcove’s strategy, driving operational excellence, fostering greater cross-functional collaboration throughout the organization, and leading growth and operational transformation initiatives.

For more information, visit Brightcove.com.

About Brightcove, Inc.

Brightcove creates the world’s most reliable, scalable, and secure streaming technology solutions to build a greater connection between companies and their audiences, no matter where they are or on which devices they consume content. In more than 60 countries, Brightcove’s intelligent video platform enables businesses to sell to customers more effectively, media leaders to stream and monetize content more reliably, and every organization to communicate with team members more powerfully. With two Technology and Engineering Emmy® Awards for innovation, uptime that consistently leads the industry, and unmatched scalability, we continuously push the boundaries of what video can do. Follow on LinkedIn, Twitter, Facebook, Instagram and YouTube. Visit Brightcove.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20231219310496/en/

Website: http://www.brightcove.com View Korean version of this release Contact Brightcove, Inc.
Joseph J. Nuñez
[email protected]
This news is a press release from the provider.
Korea Newswire is committed to verifying the transparency of providers and eliminating content errors.
You can receive press releases from this company or in industries of interest via email and RSS for free. Subscribe> News provided byBrightcove Inc. Distribution Channel Culture & Entertainment Streaming Media Personnel Anouncement Overseas
인기 기사04.25 14시 기준
서울--(뉴스와이어)--건국대학교(총장 전영재)가 28일 새천년관 대공연장과 우곡국제회의장에서 ‘2024학년도 신입생 입학식’을 개최했다. 건국대학교, 2024학년도 입학식 개최 이날 입학식에는 학교법인 건국대 유자은 이사장과...
서울--(뉴스와이어)--하나은행(은행장 이승열)은 유럽시장 공략 강화를 위해 21일(현지 시각) 헝가리의 수도인 부다페스트에 사무소를 개소했다고 밝혔다. 이를 기념해 열린 개소식에는 홍규덕 주헝가리 한국 대사, 피터 사트마리(Peter Szatmari) 헝가리 투자청 수석국장, 이승호 하나은행 유럽중동지역 본부장 등이 참석해...
서울--(뉴스와이어)--IBK기업은행(은행장 김성태)은 고객편의를 극대화하고 영업점의 불필요한 업무를 경감하고자 ‘개인카드 One-Stop LMS 발급 서비스’를 시행했다고 23일 밝혔다. 기업은행 전경 ‘개인카드 One-Stop...
서울--(뉴스와이어)--제네시스와 현대차가 J.D.파워 선정 신차 첨단 기술 만족도 조사에서 1위를 석권하며 글로벌 최고 수준의 기술력을 인정받았다. 제네시스 GV70 미국의 시장조사기관...
대전--(뉴스와이어)--글로벌 헬스케어 기업 미건라이프(대표이사 장훈철)가 골반저근 케어를 위한 ‘미건 음파 진동 마사지 방석’을 출시했다고 밝혔다. 미건라이프가 골반저근 케어를 위한 신제품 ‘미건 음파진동 마사지 방석’을 출시했다...
프리미엄 디저트 카페 투썸플레이스(대표이사 문영주)가 크리스마스 시즌을 맞아 홀케이크를 비롯해 다양한 구매 혜택을 제공하는 ‘카카오뱅크 26주적금 with 투썸플레이스’ 이벤트를 진행한다고 밝혔다.저축할수록 쿠폰이 쌓인다… 투썸 케이크와 함께 준비하는 크리스마스 투썸플레이스는 투썸의 홀리데이 시즌을 기다리는 고객분들에게 다양한...
API
fg
유니콘뉴스는 보도자료 배포 서비스입니다.
여기에 뉴스를 등록하면 언론이 보도하고 널리 배포됩니다.